Press Release | Fayetteville Independent Business Alliance announces Fayetteville Unchained


Fayetteville Independent Business Alliance announces Fayetteville Unchained, Nov 13-20
Organization urges locals to shop locally this holiday season

Fayetteville, Ark. (November 9, 2010) – The holiday shopping season is fast approaching, and the Fayetteville Business Alliance is urging local shoppers to keep local, independent businesses in mind when they buy for their loved ones this year.

FIBA is hoping to raise awareness about he importance of shopping locally with an event called Fayetteville Unchained, scheduled for the week before Thanksgiving, Nov. 13-20.

“We’re hoping to have a week to celebrate what our local, independent business bring to our community, and to remind people that when they patronize these businesses, it really is much better for the local economy.” said co-founder of FIBA and Nightbird Books owner Lisa Sharp.

FIBA estimates that over 20% more money stays in the community when consumers shop at a local, independent business than when they spend the same amount of money with a national chain.

In order to encourage consumers to visit their local, independent businesses during Fayetteville Unchained week, FIBA has organized an “Indie Bingo” game this year. Locals can pick up a bingo card at several participating businesses, visit 5 businesses on the card in a row to “bingo,” and be entered to win gift certificates, and other prizes from local businesses.

“We wanted to do something fun this year that really encouraged folks to stop by and see what their local businesses have to offer,” Sharp said. “We feel like these unique, local places are so important to what makes Fayetteville such a great place to live, and we want people to see how great these places are.”

For more information about Fayetteville Unchained, contact Lisa Sharp at 479-443-2080, email [email protected], or visit

About FIBA: The Fayetteville Independent Business Alliance is a non-profit organization that exists to enhance/support the Fayetteville Community through education and advocacy about the benefits of shopping at independent, locally owned businesses.