Block Avenue businesses personalize streetside trees for the holiday season

Photo by Todd Gill / Enlarge
A Christmas tree stands in front of Rifraff boutique on Block Avenue Thursday morning.

Hit records don’t grow on trees. Nor do pastries or empty cans of Pabst Blue Ribbon. On Block Avenue, however, the definition of fruit is a little looser than normal this year.

Electrical equipment tree

Hit record tree

Block Street Business Association members are trying to start a new tradition this year by personalizing their own Christmas trees in front of the shops along Block Avenue.

Hannah Withers, owner of Little Bread Company, said that once the work is finished on Saturday, about two dozen trees will be decorated and on display.

Sound Warehouse employees made their own “tree” out of records, compact discs, and cassette tapes. Little Bread Co. staff decorated their tree with bagels and pastries. Just down the street, Beaver Electric Company’s tree is trimmed with red electrical wiring and outlet covers. You get the idea.

Withers said the concept came about during planning meetings for the upcoming Block Street Bizarre holiday shopping event.

“I think Stacy Wietes (Dark Star Visuals) and Wendy Finn (I.M. Spa) came up with the idea,” she said. “We just wanted to participate in the Lights of The Ozarks on the square, but in a fun, funky, Block Street kind of way.”

As of Thursday morning, about eight trees had been decorated. Withers told us that the rest should be ready in time for the Lights of the Ozarks parade and lighting ceremony, set for 6 p.m. this Saturday, Nov. 19 on the square.