Victory Brewing Company expands distribution to Arkansas

Pennsylvania-based Victory Brewing Company plans to soon distribute its Summer Love Golden Ale in Arkansas, followed by its famed DirtWolf, Prima Pils, Golden Monkey, and HopDevil brews.


Victory Brewing Company will soon expand its distribution footprint to include Arkansas, officials announced today.

The Downingtown, Pennsylvania-based brewery will enter the market under distribution by Arkansas Craft Distributors.

Arkansas residents can get their first taste of Victory brews on May 9 at the Fayetteville Foam Fest craft beer festival. The company plans to first introduce Summer Love (Golden Ale) at select locations on draft beginning May 11. By mid June, Victory’s famed DirtWolf (Double IPA), Prima Pils (German Pilsner), Golden Monkey (Belgian Tripel), and HopDevil (American IPA) will be available for purchase at retail outlets throughout the state. Distribution of Victory’s other core brands and seasonal selections will follow shortly after the initial launch.

“We’ve had many requests to bring our beer to the Arkansas and are extremely excited we can finally oblige by offering our full-flavored beer to these fans and introducing Victory to a new audience of craft beer lovers,” said Steve German, vice president of sales and marketing.

Founded by childhood friends, Bill Covaleski and Ron Barchet, Victory officially opened its doors in February 1996. It has since grown to become the 26th largest craft brewery in the country, with distribution in 36 states.

More craft beer distribution on tap

It’s been an exciting couple of years for beer drinkers in Northwest Arkansas.

Retail shelves that were once dominated by bland-tasting macro brands are now filled with an enormous variety of delicious craft beer, including a host of local and national breweries.

Recent distribution into the state includes nationally-known brands like Prairie, Summit, Founders, Six Point, Southern Star, Horny Goat, Bayou Teche, COOP, and Kona.

At least two breweries are looking to enter the Arkansas market this year.

Non-resident beer permit applications were recently filed on behalf of Carson’s Brewery (Evansville, Indiana) and Southern Prohibition Brewing (Hattiesburg, Mississippi).

All-Star Imports also filed an application to allow distribution into the state. The Miami, Florida-based distributor currently imports Kaiser Bräu, Eichbaum, and Lacu, according to the company’s website.