A&P Commission awards $99,625 during spring 2019 funding meeting

Participants race at the Oz Cross cyclocross event on Millsap Mountain in Fayetteville last November.

Photo: Todd Gill, Fayetteville Flyer

Fayetteville Advertising and Promotion Commission members awarded $99,625 to help fund 16 upcoming events and projects during the group’s regular meeting this month.

Spring A&P funding awards

 Total AwardedMore info
2018$115,100Full story
2017$96,000Full story
2016$103,484Full story
2015$77,830Full story
2014$80,900Full story
2013$161,950Full story
2012$159,200Full story
2011$61,800Full story
2010$149,292Full story

Twice each year, the commission awards funds to groups needing financial help with promoting or starting an event.

Once the applications are in, a team from the city’s tourism bureau Experience Fayetteville makes funding recommendations to the commission before the group meets. Applicants are rated on organizational capacity, administrative experience, advertising and promotional plans, and potential sales tax impact.

The group awarded $115,100 in grants last spring, and $56,620 last fall.

The largest amounts in this round were given to BikeNWA and the Walton Arts Center, which were each awarded $15,000.

BikeNWA has upgraded the annual Oz Cross cyclocross race to be part of the official UCI cyclocross calendar this year. Last year’s inaugural event was part of the USA Cycling (national governing body) calendar, but the UCI (world governing body) designation could lure top talent from across the globe. The event is set for Oct. 5-6 at Millsap Mountain, which is where the 2022 Cyclocross World Championships (the world’s biggest cyclocross event) will be held.

The Walton Arts Center will use its grant to promote the annual Artosphere festival, scheduled for June 10-29. Local gallery Fenix Fayetteville received $5,500 for its Artosphere partnership event that will include an art exhibition, staged theatre readings, music ensembles, education workshops, and a live painting of a tridimensional mural in the alleyway leading to the gallery off the downtown square.

Other top amounts were given to TheatreSquared ($12,625) for a Christmas in Fayetteville program, Fayetteville Youth Baseball ($10,000) for spring and summer tournaments, and the Chile Pepper Cross Country Festival ($8,500).

Spring 2019 A&P Funding Awards

Artists of NWACelebration of Art$15,000$5,000
Art Ventures3 shows$15,000$3,000
Botanical Garden of the OzarksInternational Festival$3,000$1,000
Chile Pepper2019 Chile Pepper Cross Country Festival$10,000$8,500
Fayetteville Downtown RotaryFayRo Classic softball tournament$4,000$1,500
Fayetteville Film Festival2019 Fayetteville Film Festival$10,000$3,000
Fayetteville Youth Baseball2019 Spring/Summer Tournaments$15,000$10,000
Fenix FayettevilleOur Universe festival and mural$15,000$5,500
Hogeye MarathonRazor Run$8,500$6,000
NWA Land TrustImmerse: Wilson Springs$3,320$1,500
Ozark Volleyball ClubOVC Events$5,000$3,000
Fayetteville Parks & RecreationFayetteville Race Series$8,500$4,000
Startup JunkieArkansas Startup Crawl$10,000$5,000
TheatreSquaredChristmas in Fayetteville$14,255$12,625
Walton Arts CenterArtosphere Festival$15,000$15,000