Restaurant, rooftop bar coming to College Avenue in Fayetteville

Future home of Feed and Folly, a new restaurant and rooftop bar set to open in Fayetteville.

Staff photo

A new restaurant specializing in house-cured and smoked meats with a rooftop bar overlooking the south side of town is in the works in Fayetteville.

The new spot, called Feed and Folly, will be located at 110 S. College Ave., next to the old courthouse and just across the street from the John Paul Hammerschmidt Federal Building.

The restaurant is a project by locals Lewis Chase, Matthew Sutton, and Michael Sutton.

The name for the new place comes from an establishment run by the Sutton’s (who happen to be brothers) great great grandfather William “The Mad Duke” Sutton in Southport, England in the late 1700s. The place, called Duke’s Folly Hotel, was rebuilt in the 1860s and is still in business today, was known for its “lively, welcoming, and warm atmosphere” and for its connection to Sutton, the founder of Southport.

Logo for Feed and Folly, created by local design firm Archetype Productions


The menu for the new business will focus on meats, charcuterie plates, specialty sandwiches, along with seasonal entrees, local brews, and craft cocktails using fresh, local ingredients.

“We believe in quality over quantity, putting in the extra time to get it right,” Chase said.

The restaurant, or the “Feed” part of the business, will be located on the ground level of the building, and the “Folly” represents the rooftop bar area now under construction that will offer some nice views to the south of town.

The building has been vacant for several years, but renovations have been underway for a few months now.

Chase said if all goes well, the new restaurant and bar will be open before the end of 2019.