UA’s student run record label to offer marketing help to Arkansas artists

Photo: Courtesy, Hill Records

The University of Arkansas’ student-run record label, Hill Records, will offer music industry marketing and promotion assistance to Arkansas artists, officials announced this week.

Students will help local musicians with booking, marketing campaigns, digital and social media promotion, and more.

The program is part of a new services division of the record label that will allow students to work as agents, managers, and producers for musicians throughout the state.  

“This new division brings our students more deeply in contact with artists across the music ecosystem in Arkansas, and further develops the experiential learning component of the Hill Records project,” said faculty advisor Jake Hertzog.

Students working with Hill Records come from a wide variety of majors and talents. Any student enrolled at the UA can participate with the record label.

“This innovative new development from Hill Records allows the U of A to advance its service mission and contribute more deeply to the music industry in Arkansas, while engaging in economic development in the arts,” said Mike Malone, vice chancellor for economic development. “We are so excited to give our students more chances to work with musical talent all around our state.”

There will be fees associated with the services. Arkansas artists interested in pricing information can reach out via the Hill Records website.